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118 DAYSPA | JUNE 2014 IN THE NEWS Mother's Day may have just passed, but a recent survey by Spafinder Wellness 365 suggests that spa owners should keep their focus on moms all year round. According to the marketing firm's "State of Moms 2014" survey, which included nearly 1,200 respondents, 87% of mothers feel they suffer from more stress than their own mothers did before them. Top stress-inducing culprits include health concerns (both their own and their family's), financial pressures, and balancing work and familial responsibilities. In addition to high stress levels, a lack of personal time seems to be a trend for mothers. Among those surveyed, 27% reported they have no free time in the day, and 37% reported they have just one hour to themselves. This means about two-thirds of the group have one hour or less of "me" time. When it came to the topic of Mother's Day gifts, a majority of moms reported they would prefer an experience, such as a spa treatment, rather than a physical object. "We conduct ongoing consumer surveys to gauge the state of people's health and wellness and to better understand what they need most to feel good and live well all year round," said Spafinder Wellness 365 chief brand officer Mia Kyricos. "This report makes it clear that moms throughout North America are looking for some healthy time off from one of the world's most demanding jobs." Essie is looking to transform "Sin City" into "Nail City" as it celebrates its partnership with Las Vegas' LOOK Style Society for the opening of the metropolis' first essie Nail Lounge. The new flagship salon, located inside the open- air Town Square Las Vegas shopping, dining and entertainment center, boasts ultra-chic, glam décor and features eight manicure stations, four pedicure chairs, oversized mirrors with customized frames, and sparkly curtains and chandeliers. More than 250 of the brand's colorful (and catchily named) polishes and gels are offered as part of the facility's manicure and pedicure services, which are performed by skilled nail technicians. In addition to signature spa and gel manicure/pedicures, services include: • essie Express manicures/pedicures • Gel removal (both essie and other brands) • Sole Survivor foot massages • Kids' manicures/pedicures • MAN-icures (for men) Leena Jain, vice president of marketing for Essie Professional, says Las Vegas was an obvious choice for the flagship salon, as it was the launch pad for the brand some 33 years ago. "Essie Weingarten debuted her initial collection in Las Vegas to huge success," explains Jain. "The showgirls loved the dazzling colors with witty names and the salons snatched them up. We couldn't be more excited to partner with LOOK Style Society for this one-of-a-kind experience." For more information, visit LOOK-StyleSociety.com. Las Vegas Viva ©ISTOCKPHOTO.COM SURVEY SAYS: MOMS NEED MORE DOWN TIME. N e w s . i n d d 1 1 8 News.indd 118 5 / 1 / 1 4 3 : 5 1 P M 5/1/14 3:51 PM