Dayspa

JUN 2014

DAYSPA is the magazine of spa management. Spa owners and spa managers turn to DAYSPA for spa management trends, spa management tips and more.

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50 DAYSPA | JUNE 2014 Cell-ing Points you use depends on which has the best compatibility and results on human skin for the condition present." One popular plant-based stem cell ingredient is the Malus Domestica Fruit Cell Culture Extract, culled from the Swiss apple Uttwiler Spätlauber, which requires no genetic modifi cation for use. "In early tests, this apple proved able to maintain itself far longer than other ap- ples in cold storage, which was intriguing to scientists and prompted more research to discover why, and if any of its components could assist skin health," says Asquith. To allay any of your or your clients' concerns, request a statement from your product manufacturer stating that no GMOs have been used in its products' formulations. MYTH NO. 3: Plant stem cells in skincare formulations interact with human skin cells, producing new skin. This myth is most likely linked to ongoing research on embryonic stem cells, in which the cells are being used in experiments to regrow and repair damaged organs. Plant- based stem cells do not have this effect on human skin, however—although they help to protect and nourish the skin, they don't actually alter or replace human cells. "Epidermal stem cells are a powerful and essential tool used by the body to repair and renew the epider- mis," qualifi es Johanne Clement, B.S. in Biology and esthetician for Rose Skin Care. "Your epidermal stem cells are produced provided a certain signal is propa- gated in your tissues. With topical stem cell extracts, it is believed that they send a signal to the tissues to propagate new cells." Plant-based stem cells nourish the skin , but they don't actually alter or replace human cells. Questions to Ask (continued) Do you have any research that proves or points to the effi cacy of your products? Before you choose a product line, ask yourself what type of results your clients want to see, and then ask to view studies that help support a product's claims. "A reputable line should be willing to offer in-depth information regarding all of the relevant questions about the product's ingredients and functional mechanisms," says Dr. Christian Jurist, medical director of global education for Pevonia. "Find out if their line uses the necessary complementary ingredients, such as certain peptides, to ensure that you get the results you need," add Griffi n and Martinez. Do you provide any product education? Before you and your staff can educate clients, you must have the information yourself. Boldijarre Koronczay, co-founder of Éminence, recommends asking if your supplier offers live or online education covering how active ingredients work and how the products should be used. What marketing materials do you have available for spas? Marketing products with stem cells requires a delicate balance of science and spin to avoid making unfounded medical claims. Szilvia Hickman, senior vice president of Szep Elet, exclusive distributor of Ilike Organic Skin Care, suggests asking a manufacturer if it provides prepared marketing materials to help you responsibly educate customers about the benefi ts of the product line. SWISS APPLE BURGUNDY GRAPES NUTMEG ©ISTOCKPHOTO.COM C e l l - i n g P o i n t s . i n d d 5 0 Cell-ing Points.indd 50 5 / 6 / 1 4 1 : 2 3 P M 5/6/14 1:23 PM

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