JUN 2017

DAYSPA is the business resource for spa & wellness professionals! Each issue covers the latest in skin care, spa treatments, wellness services and management strategies.

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S c e n t s o f S e r e n i t y O r g a n i c S p a O a s i s D a y S p a [ 42 ] • # dayspamagazine • june 2017 wrap report Scents of Serenity Organic Spa in Richmond, Virginia Star Treatment: Chocolate Truffl e Body Wrap (75 min./$135) The Selling Point: "This is one of our most hydrating and age-defying treatments," says spa owner Melanie Mueller. "The beautiful blend of ingredients (from the Éminence line) includes cocoa, ginseng, macadamia nut, almond and jojoba oils, and vitamins B 3 , C and E—all of which help to increase collagen production and reduce wrinkle depth. It completely hydrates and plumps the skin," she explains. Fruitful Marketing: To introduce newcomers to this service, spa staff likes to pair it with a complementary off ering. "In the past, we've combined the body wrap with a strawberry mask into a Strawberry & Chocolate Body Treatment (75 min./$135)," says Mueller. "It's so decadent— and perfect for couples." Fabulous Feedback: "Clients love the smell and the fact it makes their skin feel silky, smooth and supple," reports Mueller. Oasis Day Spa in Weymouth, Massachusetts Star Treatment: Seaweed Body Wrap (60 min./$90) The Selling Point: This treatment aims to increase circulation and alleviate sore muscles. "The wrap targets everything—skin, muscles and joints," says Julie Mahoney, president of Oasis. It includes a thorough dry brushing that stimulates the lymphatic system as well as a detoxifying seaweed body mask containing Repêchage's eco-certifi ed seaweed extracts, iodine, magnesium and nutrients that stimulate the detoxifying process, reduce infl ammation and speed up metabolism. Fruitful Marketing: Mahoney says client referrals have helped spread the word on this body-cleansing treatment. "But our best advertisement has been our knowledgeable staff , who are trained directly by the Repêchage team on the protocol," she adds. "We have been practicing this treatment for over two decades and have accumulated so much experience through serving our clientele and seeing how it benefi ts their various conditions." Fabulous Feedback: Spa guests say they love the renewing and energizing eff ects of the treatment, notes Mahoney. "They've reported improvement in pain and soreness, increased metabolism and energy, and better fl exibility," she explains. "Some clients also notice inch loss and smoother skin." © GETTY IMAGES

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