JUN 2017

DAYSPA is the business resource for spa & wellness professionals! Each issue covers the latest in skin care, spa treatments, wellness services and management strategies.

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[ 70 ] • # dayspamagazine • june 2017 back to basics 8 CLOSE WITH A CLEAR CALL TO ACTION Don't make the mistake of leaving out vital information. End your job description by telling applicants exactly what to do next, and don't forget to include contact information for the hiring manager (or other relevant employee). Schoenberg asks candidates to email their resumes and cover letters. "We always state 'No phone calls,'" he adds. "We want candidates to follow our hiring process." Plus, of course, this indicates that they can take direction in general. 7 HIGHLIGHT A CAREER PATH Forty-four percent of people who switch companies said they accepted their new job because it off ered a stronger career path, according to LinkedIn's 2017 Global Talent Trends Report. Make sure you provide information about training and growth opportunities, and describe how the position ranks in your spa's hierarchy, using words such as "senior" or "entry level." 9 CONSIDER ENLISTING A COACH Hiring can be hard for spa professionals who don't have a background in human resources. "It's easier to fi nd the right hire when your job ad is an accurate refl ection of your business," says Nooney. "A business consultant or coach who focuses on talent acquisition is a worthwhile investment, as they can help you write tailored descriptions." u 6 DON'T BE AFRAID TO BRAG Great candidates want to work for a great company, so remember to extol the virtues of yours, says Schoenberg. "Our ads start with, 'Oasis Day Spa, named Best of New York, seeks exceptional people to join our team,'" he shares. "We sell ourselves as a place they want to be. People want to play for a winner." Because clients don't always remember to tell you everything, I CHOOSE SASSI ® INSURANCE . If a client doesn't tell my stylist about previous hair treatments and our straightening service causes unexpected damage, then that's a risk I can't completely control. That's why my choice for insurance is SASSI. BECAUSE I KNOW BETTER, THERE'S SASSI. Ask your agent for a quote: 888-823-9380 | Insurance when you know BETTER ®

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