DAYSPA is the business resource for spa & wellness professionals! Each issue covers the latest in skin care, spa treatments, wellness services and management strategies.
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G e o m a r e W e l l n e s s C e n t e r & S p a S o u t h a m p t o n , N e w Y o r k dayspamagazine.com/freeinfo [ 54 ] • # dayspamagazine • july 2017 Geomare Wellness Center & Spa Southampton, New York As the owner of a spa in one of the country's prime vacation spots, Geomare Avilés has a specifi c strategy for touting her scrub-infused services, which feature Yon-Ka Paris products. "During the summer, we get a lot of tourists who are ready to pamper themselves, and they spare no expense when they visit our facility," she explains. "Often when someone comes in for a facial or massage, we'll suggest and recommend additional treatments like a body scrub. The topic tends to come up when discussing clients' skin concerns, and can serve as a nice segue into the benefi ts of full body exfoliation," continues Avilés. "Summer is the perfect time to have these conversations, as it's highly likely that there's some level of concern about being seen in a bathing suit. Smooth, glowing, radiant skin is an especially appealing result." The spa pro notes that the spa receives mostly local traffi c during fall and winter. And because Hamptons residents can sometimes be a bit more conservative when it comes to spending money on skin care, Geomare Wellness Center lures them in with discounted packages. "We'll combine two separate treatments, like one of our scrubs and a body wrap, and off er a 15 or 20 percent discount," she says. © GETTY IMAGES polished perfection