AUG 2017

DAYSPA is the business resource for spa & wellness professionals! Each issue covers the latest in skin care, spa treatments, wellness services and management strategies.

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Page 66 of 84

[ 64 ] • # dayspamagazine • august 2017 management workshop by Amanda Baltazar Here Today, Here Tomorrow Longstanding spas share their secrets for success. © GETTY IMAGES O ver the years, health and wellness trends may come and go, but what about spas themselves? Although the great recession of 2007-8 did result in the closure of a number of facilities, plenty of others survived—and thrived. In fact, many have remained in business long enough to become essential parts of their communities. In an age of consumers with short attention spans who are always on the lookout for the next best thing, the question is: What are these stalwart spas doing right? Here, DAYSPA takes a look at veteran spas around the country —including one 25-year-old standout! —to fi nd out how they've stayed afl oat. Read on for seven strategies for success, straight from the spa owners who have made it work.

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