JUN 2013

DAYSPA is the business resource for spa & wellness professionals! Each issue covers the latest in skin care, spa treatments, wellness services and management strategies.

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Page 65 of 139

PROFILE Soooo L.A. Famed writer and humorist Dorothy Parker once described Los Angeles as "72 suburbs in search of a city." And while it's true that this nearly 500-squaremile conglomerate of painstakingly drawn districts may lack the hometown pride and unity of a Nashville or a San Francisco—not to mention the pristine skyline—10 million people make their home in this second-largest U.S. city. This is, after all, where show biz dreams come true. (Plus the weather is to die for.) Since DAYSPA is headquartered in Los Angeles, it's surprising that it took us this long to come up with the idea of making a definitive statement about what 64 DAYSPA | JUNE 2013 it means to spa, L.A.-style. But as soon as we started talking about it, we found ourselves faced with the inevitable question: "Which L.A. are we going to talk about?" Like all major cities, Los Angeles accommodates a diverse group of people and lifestyles. How could we whittle these down to a single spa profile article? We couldn't, of course. But we could fan out, and that's what we did. Here are three slices of the Southern California spa experience, as reported by three DAYSPA editors who happen to live here. As you will see, these stories represent three very different aspects of our colorful and complex home city. ©ISTOCKPHOTO.COM How do you sum up spa culture in Los Angeles? Our three spa accounts only begin to tell the story. By Linda Kossoff, Angela Melero & Katie O'Reilly

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