Dayspa

FEB 2014

DAYSPA is the magazine of spa management. Spa owners and spa managers turn to DAYSPA for spa management trends, spa management tips and more.

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SPA HOPPING It's such attention to detail in design and deed that accounts for the Peninsula Spa's massive appeal—and the reason it has won multiple awards since its complete remodel and reopening in January 2009, including Condé Nast Traveler's Readers' Choice Best Hotel Spa in the U.S. mainland award in 2012. "The Peninsula is a reminder that there's a different way to live," says Fernandez. "We're often viewed as the most luxurious spa in the city, and that's for our service, amenities and aesthetics. We offer a holistic approach, and take care of the body and mind, from head to toe." The Peninsula Spa clients are usually very conscious PENINSULA SPA, NEW YORK CITY Website: peninsula.com Size: 35,000 square feet Facility: 10 treatment rooms; private nail suite; private couples' suite; Asian tea lounge; 2 relaxation rooms (one for each gender) Employees: 35 Average service ticket: $250 Signature treatment: Deep Tissue Experience (2 hrs./$550) Product lines used/retailed: Biologique Recherche, ESPA, NuFace 28 DAYSPA | FEBRUARY 2014 A 24-karat-gold of what supports good health. "They mosaic gleams in want to indulge in regular wellness the aromatherapy packages as a preventive measure," says steam room. Fernandez. "They're willing to spend the money and take the time to bring balance back to the mind, body and spirit." To that end, the spa welcomes a mix of regular guests: those who come in once a week for a massage, steam and sauna, and those who book a full Wellness package once a month. The spa has claimed its place in New Yorkers' hearts as an essential urban oasis. "People come for the day, forget they're in the city, and never want to leave!" reports Fernandez. "Some gladly take their 'staycations' here. That feeling of escape—that's what gets many of our clients returning. Our guests say it's money well spent." After my spa journey, I head up to the outdoor deck to indulge in a Spa Suite Bento Box, a beautifully presented, figure-friendly meal that's part of the spa's Naturally Peninsula dining concept. I spend the afternoon gazing at what locals call the "Fifth Avenue Riviera", a sweeping view of the grand old avenue and Central Park in the middle distance. My mind is a glorious blank, my body a blissed-out bag of bones. The Peninsula has worked its magic again. Alison Singh Gee is a Los Angeles-based author and journalist.

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