DAYSPA is the magazine of spa management. Spa owners and spa managers turn to DAYSPA for spa management trends, spa management tips and more.
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The Choice of Makeup Artists & the Most Discerning Beauty Professionals WINNING WAYS Award Winning Quality. Precision Performance. Runway Worthy Results. Whether backstage, on the runway, or in real life, Tweezerman Professional is your go to brand for unmatched quality, precision & performance. Susan Boresow (fourth from left) joins the fundraising fun. events. We now have this great track record with the Healing Hands event and with our partners—such as Murad, which has also been instrumental in raising money. The company donated 10% of product proceeds on the day of the event. BioFreeze has been great too. As we evolve we can look toward more partnerships, and more engagement with therapists, clinics and spa management. That all means more money for the cause. That's what we're about. meets Tweezerman Professional available at Sally Beauty Supply and select beauty distributors near you. Please visit tweezermanprofessional.com or call 1-800 645-3340. dayspamagazine.com/freeinfo • Use FreeInfo #40 80 DAYSPA | FEBRUARY 2014 What's your hope for future events? We're dedicated to helping the Arthritis Foundation find a cure. We stand behind them. We have this one annual event but we're also in a position to raise funds all year round—it's a 365-day opportunity. There's the Arthritis Foundation's Jingle Bell Run/Walk for Arthritis in December, and the Arthritis Walk events, which we also sponsor. If you include the Arthritis Walk, we raised more than $1 million for the foundation last year, and more than $2.5 million over three years. We're proud of that and we want to continue the fight. What's your advice for spa owners looking to support others in need by hosting an event like this? I think you have to look at your vision, mission and brand alignment and, importantly, be passionate about what you're doing. You have to believe in the cause. For us, the Arthritis Foundation has been terrific to work with. We're committed to the relationship. We're working together for a common goal.