Dayspa

JUL 2014

DAYSPA is the magazine of spa management. Spa owners and spa managers turn to DAYSPA for spa management trends, spa management tips and more.

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102 DAYSPA | JULY 2014 QUESTIONS about your subscription? Write to DAYSPA ® , Attn: Subscriptions, PO Box 1073, Skokie, IL 60077-8073 or call 800.624.4196 or 847.763.9615, or email dayspa@halldata.com. PUBLICATION OFFICES: DAYSPA ® , 7628 Densmore Ave., Van Nuys, CA 91406-2042. For all non-subscription questions telephone 818.782.7328 or fax 818.782.7450. The views and opinions in the articles herein are not to be taken as official expressions of the publishers, unless so stated. The publishers do not warrant, either expressly or by implication, the factual accuracy of the articles herein, nor do they so warrant any views or opinions offered by the authors of said articles. No part of this publication may be reproduced in any form or by any means, including photocopying, or utilized by any information storage and retrieval system without written permission from DAYSPA ® . ©2014 by Creative Age Communications, Inc. All rights reserved. DAYSPA and DAYSPA's logo are registered trademarks of Creative Age Communications, Inc. ® Please recycle this magazine. EDITORIAL ADVISORY BOARD PUBLISHER/CEO Deborah Carver • dcarver@creativeage.com VICE PRESIDENT/CFO Mindy Rosiejka • mrosiejka@creativeage.com EDITORIAL EXECUTIVE EDITOR Linda Kossoff • lkossoff@creativeage.com MANAGING EDITOR Lesley McCave • lmccave@creativeage.com ASSOCIATE EDITOR Angela Melero • amelero@creativeage.com FASHION/BEAUTY DIRECTOR Karie Frost • kfrost@creativeage.com SENIOR WEB EDITOR Lizzy Sherman ONLINE EDITOR Nicole Liddicote CONTRIBUTING EDITOR Lisa Starr CONTRIBUTING WRITERS Michael L. Antoline, Liz Barrett, Katie O'Reilly, Andrea Renskoff WEB/MARKETING MARKETING COORDINATOR Andrew B. Smith WEB ART/UX DIRECTOR Ryan Boydstun EMAIL MANAGER Chrisi Talyn Saje ADVERTISING ACCOUNT EXECUTIVES Jerry Lovell, Nazli Ozen Santana, Danielle Timsit CIRCULATION CIRCULATION DIRECTOR Barbara Shepherd SENIOR CIRCULATION MANAGER Carlos Benskin CIRCULATION MANAGER Stephen Verba ART CREATIVE DIRECTOR Dawn Cobalt ART DIRECTOR Cristen Wilson • cwilson@creativeage.com PHOTOGRAPHER/PHOTO EDITOR Armando Sanchez PREPRESS MANAGER Cam Campanaro DESKTOP SPECIALIST Sophia Freeman PRODUCTION PRODUCTION DIRECTOR Garnet Blair PRODUCTION MANAGER Madlen Martinez PRODUCTION ASSISTANTS Claudia Marquez, Flora Robinson ADMINISTRATION ACCOUNTING MANAGER Lourdes R. Nuno ACCOUNTS RECEIVABLE MANAGER Viktoriya Milshteyn ACCOUNTING ASSISTANTS Susie Chavez Natasha Macenikova SHOW MANAGER April Menendez SPECIAL PROJECTS MANAGER Denise Maiman ADMINISTRATIVE ASSISTANT Dario ASSOCIATE PUBLISHER/ADVERTISING DIRECTOR Diane Jones • djones@creativeage.com EDITORIAL DIRECTOR Stephanie Lavery • slavery@creativeage.com Michael L. Antoline, J.D., attorney Champaign, IL Felicia Brown, LMBT, owner Spalutions! Greensboro, NC Stacy Cox, owner Pampered People Beauty Boutique & Spa, Los Angeles Tamara Friedman, owner Tamara Spa, Farmington Hills, MI Scott Kerschbaumer & Eva Sztupka-Kerschbaumer, co-owners ESSpa Kozmetika Organic Skincare, Pittsburgh Leah Komaiko, marketing consultant Sherman Oaks, CA Rianna Riego, principal, Global SpaVantage Bermuda Dunes, CA Lisa Starr, senior consultant, Wynne Business Saratoga, CA Alexis Ufl and, principal Lexi Design, New York City Tracy Whynot, LaC, wellness therapist Place360 Health + Spa, Del Mar, CA Surgical Aesthetics professional beauty association advancing our industry CIDESCO Section USA is sponsored and managed by the Professional Beauty Association (PBA) LEARN MORE AT PROBEAUTY.ORG/SKINCARE CIDESCO is an international beauty therapy association representing the highest standards of esthetics in more than 30 countries. The CIDESCO Diploma is the world's most prestigious qualification in the field of esthetics and beauty therapy. CIDESCO SECTION USA EDUCATION IS OFFERED AT THESE INDUSTRY EVENTS: education Experience the industry s most esteemed advanced skincare education. ' M a s t h e a d . i n d d 1 0 2 Masthead.indd 102 6 / 1 0 / 1 4 8 : 2 7 A M 6/10/14 8:27 AM

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