Dayspa

MAY 2017

DAYSPA is the business resource for spa & wellness professionals! Each issue covers the latest in skin care, spa treatments, wellness services and management strategies.

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[ 40 ] • DAYSPA • may 2017 © GETTY IMAGES Heather Walters, vice president of marketing for ME SPA in Santa Rosa, California: Guests love our Herbal Body Contouring Treatment, which utilizes the Bioslimming wrap by Provence Cosmetics and costs $149, or $745 for a course of six. The service is designed to eliminate toxins and redefi ne curves naturally using a blend of essential oils and plant extracts. Our 80-minute wrap ritual detoxifi es, increases circulation and breaks down fat deposits to tone and fi rm the legs, tummy and arms. For a true spa experience, we include a complimentary balancing refl exology foot treatment and soothing scalp massage. How do you educate your clients about these services and maximize their results? Bettge: We always say that the body wrap works best by following the suggested inch-loss plan: Starting up to one week prior to the service, the client uses the internal M'lis Total Body Cleanse program and drinks at least half their body weight in ounces of water daily. A body wrap consent form helps them prepare before and after the service, providing do's (use the take-home maintenance kit, practice a healthy lifestyle of exercise and proper diet to maintain inch loss) and don'ts (don't apply lotion or shave your legs on the day of service). Malaise: To achieve the best possible results, we encourage clients to focus on living a healthier lifestyle by reducing sugar consumption and increasing water intake, as well as adding more fruits and vegetables to their diets. We also recommend a minimum of three days of exercise per week. Committing to two or three weekly appointments is also crucial for obtaining clear results because the treatments are most effective when appointments aren't too spaced out. Walters: Our therapists take measurements throughout the treatment process and guide guests through each step by breaking down expectations. Although stand-alone treatments offer a wealth of benefi ts, we suggest a course of 6 to 10 wraps over four to fi ve weeks to maximize results. We also recommend the Bioslimming Homecare Trio to target problem areas, along with a healthy diet and lots of water to help speed up metabolism. How does offering body contouring services boost your bottom line? Bettge: The M'lis products are backbar-friendly and we use them during all our body contouring services. Many of our clients are athletes—from CrossFit devotees to yoga instructors—and their goals vary from releasing fascia for improved performance and range of motion to relief from fi bromyalgia and cellulite reduction. The wrap can be a stand-alone service or combined with other nutritional programs: Truly, there's not one person who wouldn't benefi t from these types of products, services and supplements. Malaise: One of the biggest benefi ts of providing body contouring services is the advance sales income through packages. Clients often get really excited when they see results and are quick to purchase a follow-up package, which we offer at a lower 'maintenance' price. Selling multiple packages has allowed us to quickly recoup our investment in the machines and products. Romero: Once you pay for the equipment, the ROI is great. The FIT requires little assistance from our staff, so every session can end up providing close to 90 percent profi t. Walters: Adding a service that can physically transform our guests was a no-brainer for us when we revamped our menu last fall. Spa- goers are very savvy these days, and they want treatments that are equal parts relaxing and results-driven. By offering an inch-reducing treatment that requires a commitment of 6 to 10 visits over a short period of time, we simultaneously boost our revenue potential while boosting clients' confi dence—and that's a defi nite win-win! u FIT Bodywrap fi tbodywrap.com Bioslimming Homecare Trio bioslimming.com M'lis Total Body Cleanse mlis.com SAIAN Mini-Cavi Pro Kit saian.net BODY CONTOURING HELPERS Silhouet-Tone PR Shape Kit silhouettone.us y a cts. es tone and H al o to h How do e services boo spotlight

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