Dayspa

MAR 2013

DAYSPA is the magazine of spa management. Spa owners and spa managers turn to DAYSPA for spa management trends, spa management tips and more.

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Dermafile�� IN THE NEWS Professional Achieve the look of polished perfection from head to toe with the power of stainless steel and diamonds. No chemicals, acids, crystals, machines or blades! AN ALL NEW DESIGN! Our finest Dermafiles ever! EXECUTIVE LUNCH Rep��chage (repechage.com) recently hosted its Annual Network Power LunchChampagne Brunch at its headquarters in Secaucus, New Jersey. The event, which was attended by salon and spa professionals from across the country, featured discussions on new social media and marketing strategies, and highlighted ways to use them to grow a spa business. ���The Power Lunch provides an amazing opportunity for salon and spa professionals to hear from leading industry experts From left: Vito Mazza, Jr., Shiri Sarfati and Gordon Miller about trends and how they can better their business in the coming year,��� says Shiri Sarfati, Rep��chage executive vice president. ���It is always a celebratory event with champagne and, of course, networking!��� The event���s keynote speakers included: ��� Gordon Miller, co-founder of Passion Squared, who provided tips on creating effective Facebook content, managing Facebook analytics and increasing one���s social media profile. ��� Vito Mazza, Jr., president of Vito Mazza Salon & Spa, who discussed his top five holiday marketing tips. ��� Shiri Sarfati, who spoke about ways to maximize spa events by teaming up with local celebrities, charities and industry experts. Spring Kickoff CONTACT: 813-289-1668 lesley@dermafile.com www.dermafile.com Use FreeInfo #50 104 DAYSPA | MARCH 2013 Youngblood Mineral Cosmetics (ybskin.com) hosted a preview of its new Spring Collection at the ��ber chic Montage Spa in Beverly Hills, California on January 24. Attendees of the event indulged in a luxurious afternoon of beauty, complete with a live makeup demonstration, consultations, champagne and hors d'��uvres. Youngblood���s director of education and artistry Philip Luque provided a step-by-step application demo of the brand���s new products, featuring actress Tara Buck as his model. The intimate setting allowed guests to interact with Luque as he discussed the season���s major beauty trends. As a parting gift, guests were given goodie bags containing the complete Spring Collection. Youngblood���s new products include: ��� The Anti-Shine Mattifier ��� Lipstick in Debalicious ��� Gel eyeliner in Lagoon ��� Minerals in the Mist hydration Philip Luque demonstrates proper application of Youngblood���s new line. spray in Revive

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