DAYSPA is the magazine of spa management. Spa owners and spa managers turn to DAYSPA for spa management trends, spa management tips and more.
Issue link: https://dayspamagazine.epubxp.com/i/109233
PROFILE Gambling On Casino Spas Pre-treatment lounging at The T-Spa in Marysville is always a safe bet. A round of blackjack and a facial? These three spas doubled down on their casino connections���and won big. By Heather Larson Here���s the thinking: Unless a gambler has an in���nite amount of money, eventually he���ll go looking for a non-gambling activity���and spa-ing is a good choice. For one thing, most spa treatments address the stress and tension that can result from hours of risking hardearned dollars while hunched over a card table or slot machine. And for another, spas offer something for everyone, and every couple, too (e.g., she gets the hydrating facial, he gets the hot stone massage). 54 DAYSPA | MARCH 2013 The bottom line is, planting spas alongside gambling casinos is a winning strategy that provides a convenient respite not only for game players, but for hotel guests and locals as well. For developers, timing is key: The casino is built ���rst and, once it is deemed a worthy revenue-generator, add-ons like spas appear. DAYSPA spoke to management at three different casino spas to ���nd out how each hit the jackpot with their marketing, treatments and customer service.